Evergreen Trading

Can Traditional Retail Thrive with AI and Automation?

In the last fifty years, we’ve seen retail move from main street to the mall and from niche shops to superstores. There have been massive shifts and waves in the industry but until the early part of the last decade, the basic logistics have been the same: A customer in 1908, 1980, or 2008 wanted to buy something, traveled to the store, browsed the available inventory, paid for their purchase, and took it home. Even considering factors like special orders or l...

Read more

How Five Cutting Edge Brick and Mortar Retailers are Doing 21st Century Retail Right

Evergreen Trading recently sat down with Board of Advisory member Rich Last to get his perspective on retail. This article is the result of that conversation.  Rich has enjoyed a 25-year career in digital retailing including his launch and leadership of the Digital Retailing degree program within the University of North Texas. Under his early leadership at JCPenney, the chain began selling merchandise via the Web in October 1994, becoming the first Departmen...

Read more

Drop us a line.

We’ve helped some of the world’s top brands get more value out of their media buys and we can do the same for you. Ready to work with us? Still unsure? We’d love to hear from you.